When it comes to customer loyalty, casinos are masters at attracting and keeping the highest rollers. In fact, only a few gamblers will spend thousands of dollars in a single visit, but their marketing strategies focus on making these high rollers feel welcome and comfortable. They also need to appeal to the emotions of the highest rollers to attract them. Here are some tips to attract and keep top customers in a Casino:
The largest casino in the world is Venetian Macao in Macao, China. It features 850 gambling tables and 3400 slot machines. The casino is made up of 14 hotels and is the largest building in Asia. It generates $12 billion in revenue annually. If you’re looking for a casino that is known for high rollers, you’ve probably been to Las Vegas or Macao. While you’re there, you’ll be greeted by the friendly staff and pampered with free drinks.
In terms of game preference, there are two categories of casino games: beatable and unbeatable. In a recent survey by Harrah’s Entertainment, over half of casino gamblers preferred electronic games to table games. Nearly one-third of male casino visitors preferred table games to slot machines. Other games are blackjack, baccarat, Caribbean stud poker, craps, roulette, and fan-tan. Some casino patrons prefer to play only the games they’re familiar with, such as poker or blackjack.